Well designed strategies and well strategized design
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Handy : Operational Analysis

   

Parsons NY x Handy

A collaboration with Handy, a modern house cleaning service, on its positioning in the sharing economy for research and development

Objective

Identify user and helpers pain points and design solutions for future strategy development

Scope

UX research, cultural research, qualitative research (shadowing, interview, etc)

 

 

 
click image to enlarge

click image to enlarge

 

 

Spotting opportunities visually in segments

makes it easier for us to see what customer wants

 
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